In the UAE, gold continues to dazzle, with 22K gold holding steady at Dh375 per gram and 24K surpassing Dh445. Despite these record-breaking prices, UAE residents are not shying away from the precious metal. Instead, they’re adopting a savvy strategy: structured gold instalment plans that make investing in gold both accessible and strategic.
With global gold prices nearing $3,600 per ounce, jewellery stores across the Emirates are witnessing a surge in demand for flexible payment schemes. These plans, often starting as low as Dh800 monthly, allow buyers to build credit over time, which can later be redeemed for gold coins, bars, or bespoke jewellery. Many retailers sweeten the deal with bonuses, such as extra credit or extended payment terms.
“These instalment plans are transforming how people approach gold,” said a spokesperson from a prominent Dubai jeweller. “We’re seeing a diverse mix of customers — from young professionals to seasoned investors — who view these schemes as a disciplined way to secure gold without the upfront cost.”
For Abu Dhabi resident Sara Al Mansoori, the plan has been a game-changer. “I started my instalment plan last year, and it’s been perfect,” she shared. “I don’t feel pressured to redeem my credit immediately, and the bonus month I received makes it even more rewarding. It’s like saving for gold with a safety net.”
The shift towards these plans reflects a broader trend in the UAE. Industry experts note a decline in impulsive jewellery purchases, with consumers increasingly treating gold as a long-term investment. Data from regional gold markets indicates a 25% rise in gold bar and coin sales in 2024, even as traditional jewellery demand softens.
“UAE residents are thinking like investors,” said Nadia Rizk, a financial analyst based in Dubai. “Gold’s 35% price increase since early 2024 has outperformed many asset classes, and these instalment plans are making it easier for people to participate in the market without betting on price drops.”
Online interest in gold is also spiking. Search data reveals that queries for “gold investment UAE” have surged to their highest level in six years, signaling growing confidence in gold as a reliable asset amid economic uncertainty.
As gold prices show no signs of cooling, UAE consumers are redefining their relationship with the metal. What was once a symbol of celebration is now a cornerstone of financial planning, with instalment plans paving the way for a new era of gold investment.
